I love the new Microsoft campaign ("I'm a PC"). It hits out beautifully at Apple's slightly elitist positioning of its products that sometimes suggests that if you are not an Apple user you aren't hip.
Subscribe to:
Post Comments (Atom)
-
My latest column for The Hindu Business Line explores the role of strategy in firms . Full text follows -- While there are many defini...
-
Out of curiosity I did a comparison of brokerages across various providers of trading and demat accounts in India. Here are the findings: ...
-
My favourite ad on television these days is the Nokia n-series ad. I cannot think of any other ad that communicates to it's target segm...
No comments:
Post a Comment