Three skills

Seth Godin has an interesting post on what he believes to be the three skill areas that ensure you are in demand as an employee:

• Sales
• Additive effort (someone who brings in efficiencies)
  
• Initiation (someone who can initiate action... or start something transformational)

I think the three skill areas can be re-articulated as follows:

1. Someone who can increase revenue
2. Someone who can reduce cost
3. Someone who can bring creative ideas to life or create new wealth creating assets.

Seth rightly points out that the last skill is difficult to value. The first two are directly P&L oriented, while the last one is more fuzzy and takes time to enter the P&L, and is also prone to failure i.e. ( a lot of entrepreneurial initiatives tend to fail or fizzle out) .